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IoT industrial: do campo às nossas cidades

A Internet das coisas está aqui agora! Este termo originou-se na década de 1990 encontrou a sua aplicação em 2010s, e está afetando com sucesso uma ampla gama de indústrias que temos hoje. As pessoas, sempre que ouvem a palavra "IoT", podem pensar em algo tecnicamente avançado que não tem nada a ver com suas vidas, não pelo menos nos tempos contemporâneos. No entanto, a realidade está longe da noção genérica concebida porque desde as atividades agrícolas distantes no campo para diretamente nossos moradas nas cidades, todos nós estamos sendo impactados a partir da revolução provocada pela tecnologia IOT. Como? Vamos descobrir!

 

O que vem à sua mente quando você pensa em, digamos, fazendas leiteiras em nosso campo? Se você ainda pensa naqueles dias calmos e pacíficos da agricultura das idades médias então você certamente ainda está vivendo nos tempos medievais você mesmo. Uma exploração agrícola moderna da leiteria transformou-se uma rede complexa das operações que seja inteiramente comercial e busque a proficiência e a produtividade High-time.

 

Igualmente comercial e profissional transformou-se outras áreas da agricultura tais como a agricultura da colheita, a criação de animais, e outras perseguições solo-baseadas. Parece que esta nova revolução tecnológica vai ter a mesma quantidade de impacto em nossas vidas como a revolução industrial do século XVIII, e é esperado para o bem até agora.

 

Um termo muito específico tem sido dado a esse ramo da tecnologia IoT que lida com todos os tipos de empresas/perseguições industriais: a Internet industrial das coisas, ou em breve e apropriadamente conhecido como o IIoT. Os agriculturalistas estão percebendo agora o potencial que IIoT tem para as facetas variadas da indústria da agricultura. Por exemplo, falar sobre "agricultura inteligente" em que todo o ecossistema da agricultura tornou-se inteligentemente automatizado, eficiente e mais rápido.

 

O uso de sensores e transmissores de dados alimentados com IoT permitiu que os agricultores pudessem sair das limitações tradicionais na gestão e, eventualmente, trazer uma cultura melhor e muito mais saudável para os fabricantes de alimentos consumirem. E mesmo no caso de fazendas leiteiras, os donos de fazendas estão percebendo um papel importante que os dados alimentados com IoT desempenharão na gestão eficiente de um melhor processo de exploração.

 

E depois há a revitalização de nossas cidades, mais conhecida na forma moderna como as cidades inteligentes. Aqui, o IoT vai desempenhar esse mesmo papel que está a tocar nas nossas áreas rurais; a proliferação de todos os processos em toda a cidade e os departamentos em causa. As cidades inteligentes, e os repousos espertos em que nós viveremos (o mais provavelmente), tudo tornar-se-ão automatedly mais espertos e inteligentes em seu funcionamento.

 

Por exemplo, acompanhado por outra tecnologia poderosa Cloud Computing, IoT permitirá que todos os dados cruciais para chegar a qualquer dispositivo de usuário habilitado para Web. Considere algo como o sistema de travamento automático da porta do seu repouso ou o teste padrão pré-definido para o acesso da televisão em casa, que trabalha automaticamente baseado nas preferências que você escolheu para que trabalhem em cima. O mesmo vale para os processos e funções em toda a cidade, onde os municípios e a gestão de resíduos, apenas para nomear os dois, podem tirar o máximo partido da infraestrutura alimentada por IoT.

 

Assim, há mais para a história, mas vamos esperar um tempo até que toda a infra-estrutura é construída e implementada porque nunca se pode perceber em palavras o que uma experiência em tempo real pode ensinar. Mas, certamente, a partir da agricultura verde pastagens para fora no país até nossos caixotes de lixo inteligentes em casa, IoT está alimentando e automatizando o mundo de uma forma que só imaginamos em romances Sci-Fi ou os filmes de Hollywood. Então, prepare-se para experimentar o que um mundo real "digital" parece. Tem alguma idéia sobre o advento da IoT? Ficarei feliz em ouvir os valiosos leitores.

IoT Products Should Be Based On High-Quality User Input Data

How does a good product or service is created? It requires two essential elements: innovation or subjugation to massive public demand can bring about a once-in-a-lifetime product or service. Didn’t get the point? Let me give you an example: Microsoft Windows became one of the most widely used (and highest selling) products of the 21st century, and it was more of an invention than a public demand.  Likewise, JM Eagle™ is the largest seller of PVC pipes in the world, and that is more of a demand than an invention.  Therefore, IoT industry has just launched and beginning to expand, a great time for the leading manufacturers to carry out thorough user-end research and create remarkable IoT solutions/products.

 

Gartner has already published their research stating a whopping 8.4 billion IoT connected devices around the globe in 2017, and these estimations will only grow in the coming years. Therefore, this makes it more sensible for the major IoT providers to get in-depth user feedback, and based on their preferences, craft their IoT solutions and products. “Due to the fact that IoT had something of a very rapid emergence in the technology world, there is a high chance of it producing more in quantity (to overcome the need) rather in quality,” says Mr. Clovis Lacerda, founder of Parlacom Telecommunications Brazil, a mobile M2M/IoT service providers. The point which Mr. Lacerda has described is deeply entwined with qualitative user-end research to make relevant products and solutions.

 

There are various downfalls of not considering the user-opinion before providing them IoT solutions or products. First, the product, or the service, might get over-bundled with unnecessary features which may not adhere to the user requirements, or make it difficult for the user to adapt to them. Second, if this situation exists on a massive scale, it can greatly hinder the progress and the global implementation of overall IoT technology. Third, IoT firms may well suffer huge financial losses just because none of their products/services are literally resolving the actual problems existing at the consumer-end. Sounds like a real disaster, right?

 

However, with a little bit of open-minded and customer-centric approach, IoT businesses and the industry itself will easily survive its initial launching period quite successfully. And the reasons that we have given above to conduct high-quality are certainly not the only ones; there are a plethora of other important reasons for IoT companies to consider the voice of their targeted customers prior to providing a solution/product. Well, so much for the idea of gathering qualified consumer data to provide highly customer-centric and winning IoT solutions and products; let’s take a brief look at some of the valid problems that a company might face in initiating user research.

 

Many business owners/developers argue:

 

“Conducting user-end research is not important because we are the trendsetters.”

“A company cannot get a face-to-face idea of each individual.”

“A general user does not even have the basic knowledge of the technology; what is the benefit of talking to them?”

 

While these concerns may sound legitimate, yet they are still worthless when it comes to seeing the benefits provided by conducting high-quality user-end research. So, here are some basic ways IoT companies can still be of value to their users while overcoming the concerns mentioned above:

 

  • Focus on quality than quantity when it comes to researching.

 

  • Be very specific to your niche in IoT, and do not flow with the hype to get into every sector.

 

  • Try to focus on targeted audience’ problem in the research, and develop exclusive

 

  • IoT solution/product to effectively eliminate those customer issues.

 

  • Craft seamless methods to keep receiving customer feedback continuously after gathering their opinions.

 

Conclusion

 

So, whether you are a new or established IoT service provider, user research is going to play a very vital role in the contemporary evolutionary stage of the Internet of Things. We have every reason to believe that B2C companies that are highly customer-centric in IoT industry will be the ultimate toppers in the future. Make sure you develop and implement a qualitative user research plan right from today for your IoT firm.

IoT Users Will Have Maximum Control On Their Personal Data

The time for practical IoT has finally arrived, but does the public has clear sense and understanding as to how and in what way their information be utilized and processed by these IoT devices? Some might have, but many might not, as far as the current standing of IoT industry goes. While we are devoid of giving a confirmed opinion on this thing, but one thing about which we are pretty damn sure: Consumers of the IoT services will be the ultimate controller of their data, and there is a concrete proof of this that can withstand any counter argument against this notion.  This demand and the growing concern people have over the sharing of their data online, especially in the age of smart IoT devices, has genuine and valid fears.

 

The world has already witnessed some serious security compromises in the IoT-connected devices in recent years, and the intensity of harm such unethical cyber-attacks can cause. But here is some good news for IoT users (or potential buyers): Below we have described some of the main reasons because of which an IoT consumer will going to have the majority of control over what data to share, and what not, via IoT services they use. Let’s get to know them!

 

Business Are Becoming More User-Concerned -:

 

As the IT industry keeps on flourishing and bringing new technologies/techniques on the table, the contemporary business approach is more customer-centric than ever before. Top tech companies (the ones with IoT interests as well) are delivering offers/ads in a non-intrusive way to their users. Companies like Facebook and Google also give more freedom to the end-users to control what information they would like to share and what not with them.  This wins them more sales and customer conversion as well as keeping the technology and services highly user-friendly.

 

The Genuine Security Issues In IoT -:

 

It is one of those scourges that are, unfortunately, still associated with the IoT technology, and the users are well-aware of it. According to a comprehensive article published in the Business Insider’ Industry Magazine in 2014, IoT industry was said to be the most vulnerable areas for enterprise services unless proper and concrete security protocols are not put in place for the protection of IoT devices and applications.

 

It has passed almost three years since the insights given in that article and by now both enterprise and the users have become as “smart” as the IoT technology itself. Even though the technology is still in its early stages, IoT firms and developers from the key countries are standing up to the required security challenges. And not only that but the users themselves are taking a keen interest, and ensuring all they can, to protect their digital IDs on IoT frameworks.

 

IoT Data Permission Based On User Choices -:

 

Even though not literally in full practice yet, this idea is a remarkable forethought that will completely eradicate any chances of unauthorized usage of the personal data sent out by the IoT users. If users are made literate and given full control not only on the sharing of data but the management of security settings, IoT will definitely experience the highest reliability ratio than most of the other technologies in current times.

 

Companies that are actively providing IoT-based services via connected devices (such as personal assistants) can enable the user to fully adjust, or at times, eliminate the instructions given to devices which contain confidential information. This is certainly true for the upcoming “Smart Home” industry, which is literally nothing more than a set of a couple of home-based appliances connected to web-based networks via IoT.

 

“The tendency of customer-centric approach is rising, and will be a key element of all B2C IoT services to come in the future,” says Mr. Clovis Lacerda of Parlacom Brazil.

 

Therefore, while IoT security threat is relevant, but the approach which IoT service providers are taking for the end-users now will give you the maximum freedom to set and safeguard your private data on IoT devices.

Kaspersky Labs Launched World’s First Free IoT Device Security Scanner

The world’s famous Russian security-technology giant Kaspersky has created the world’s first free IoT device scanner. This application, which is known as Kaspersky IoT Scanner, is aimed at providing security for the smart devices in smart homes and offices. The application is free, in beta mode, and currently available on Android platform.  Kaspersky IoT device scanner scans IoT-powered smart devices using the domestic Wi-Fi network inside the home and warns the user on his/her smartphone about possible threats, as well as the current security level.

 

The rapid growth of IoT industry, as is already been described by numerous notable analytics, has also opened up another competitive market:  The IoT software industry. Big players of the software industry are now starting to consider providing software to support the massively growing IoT infrastructure globally. The entrance of Kaspersky with a free device scanner invites more and more competition with the other leading security technology companies who, as clearly expected, must be eyeing opportunities in Internet of Things as well.

 

“The good thing about all this is that the major software developers have started to target the fragile issue of IoT security.”  Clovis Lacerda, Founder of Parlacom Telecommunicationsy.

 

Obviously, the rapidly growing IoT technology is not without its quota of cyber criminals. Some of the recent attacks being made on IoT-connected things have clearly shown the potential of devastation that can be caused by such unethical onslaughts. In such critical times for IoT industry, the arrival of Kaspersky IoT device scanner is nothing less than a divine blessing (at least for now).

 

The operation of Kaspersky free IoT device scanner is quite straight forward to understand: The application automatically monitors smart “Home” devices such as CCTV cameras, internet routers, NAS devices, computers, laptops, gaming consoles, smartphones, tablets, Smart TVs, Smart Fridges, connected printers and much more on the home network.  The application memorizes all of the devices under scrutiny and warns the user anytime an unauthorized access is detected on his home network.

 

Furthermore, the application scans for weak points in the connected devices in order to ensure that there are no vulnerabilities that a hacker can exploit. And if this is not enough for a smart home/office owner, Kaspersky IoT Device Scanner also notifies the main user about the strength of the passwords of such crucial devices like Wi-Fi routers or other main internet gateways.

 

Therefore, considering all these functionalities, and also the fact that the application is in a beta testing mode right now, one may easily realize the important role such kind of apps are going to play soon in near future.  We are quite hopeful that the security issues that are too much hyped about IoT technology will now be dealt with, one by one and effectively as well.